The Benefits of Social Media Essay Example for Free

The Benefits of Social Media Essay PCs have been around since the 1950’s, and now, they assume a significant job in what we do on an everyday premise. They assist us with interfacing with the web, which empowers us to see nearly anything we can consider. Web based life, for example, Facebook and Twitter, are developing patterns on the web that individuals can't appear to get their hands off of. As indicated by Statistic Brain (2014), 58% of individuals use in any event one wellspring of web based life, and around 1. 4 billion individuals overall use Facebook. It was additionally determined that the normal measure of minutes spent on an online networking website in one month is 700 billion minutes (Statistic Brain, 2014). Web-based social networking has been around since the 1970’s, and has expands generously, and keeps on doing as such too (Golbe, 2012). Internet based life is a path for us to contact and keep in contact with old and new companions. Despite the fact that online life is generally observed as only a correspondence factor, many don't understand that it additionally has numerous advantages that it gives to everybody that has the capacity of utilizing it. In Andrew Keen’s (2012) article, he discusses internet based life being a snare to us people who are engaged with partaking in it (p. 429). He discusses how we can share each and every piece of data about ourselves to anybody whenever we are indicated the open door as well. He accepts that we ought not have the option to be able to share nearly everything about ourselves to others. He referenced that you might have the option to discover unadulterated bliss on the off chance that you are by and large took off alone, and not having the capacity to impart our life to others (p. 429). For this situation, that isn't correct. Unadulterated bliss doesn't originate from being distant from everyone else, and not having the option to impart anything to anybody. PBS (2011) referenced that Psychologist explores have arrived at a resolution that â€Å"happiness is comprised of delight, commitment, andâ meaning†. Commitment includes others that you encircle yourself with or may interact with, thus can joy. In this way being separated from everyone else doesn't make unadulterated joy. Parent Further (2013) likewise refutes this point, by referencing that â€Å"kids can increase social certainty from connecting with others online,† which will assist them with new circumstances that include social cooperation that they will look in their later on lives. Online networking can likewise help with improving connections and making new companions, and what are connections and fellowships without having the option to impart things to those individuals? Fellowships and connections are tied in with knowing different people you are encircle yourself with. So as to do that, one must have the option to convey and be skilled to share things. In this way, as should be obvious, in light of the fact that we share things with others, doesn't mean we won't be upbeat. Sharing things can assist us with numer ous territories in our everyday lives. Schools, educators and understudies likewise advantage from the utilization of internet based life too. Online life causes educators and understudies to have the option to associate outside of school with scholarly inquiries, and help when they need it. Parent Further (2013) makes reference to how web based life, for example, Moodle, Digg, and different sights have gotten progressively significant in school for correspondence between the understudies and educators. With the utilization of the online networking that the instructors are utilizing, to have outside of school discussions, it assists youngsters with building more grounded school networks. They likewise notice how understudies are additionally ready to investigate their inclinations progressively through internet based life, by getting in contact with others and having the option to trade their insight, alongside gaining from the others information also (Parent Further, 2013). As indicated by Ritu Pant (2013), 96% of understudies, that are permitted access to web, use at any rate one web based life piece. Out of that 96%, 59% of them talk about instructive subjects on their internet based life page, and half of those understudies talk explicitly about homework that they are taking part in. ProCons (2014) discusses how online networking assists understudies with improving in school too. They notice that â€Å"after George Middle School in Portland, Organ acquainted an internet based life program with draw in understudies, grades went up by half, ceaseless truancy went somewhere near 33%, and 20% of understudies school-wide intentionally finished extra-credit assignments†Ã‚ (ProCons, 2014). Accordingly, web based life enables educators and understudies to expand their contribution with the school and their instruction. Web based life additionally has numerous different advantages. It can help organizations in numerous manners. Madhur Chaturvedi (2014) makes reference to how â€Å"social media sites have become a significant stage for organizations to draw in with clients, possibilities, representatives, and candidates†. ProCons (2014) referenced how huge chain organizations utilize internet based life to rapidly scatter new data with every one of their directors and representatives. It likewise assists organizations with making a quicker and increasingly proficient method of searching for new workers. Most business utilizes web based life to target and contact workers through publicizing the employment opportunities to the network. As indicated by ProCons (2014), â€Å"64% of organizations are on at least two informal communities for selecting due to the more extensive pool of candidates and progressively productive looking through abilities. 89% of occupation selection representatives have recruited workers through LinkedIn, 26% through Facebook, and 15% through Twitter. One of every six activity searchers credit web-based social networking for helping secure their momentum position. 52% of occupation searchers use Facebook for the pursuit of employment, 38% use LinkedIn, and 34% use Twitter†. Web based life likewise permits organizations to connect with and interface with their clients. Organizations utilize internet based life to get prompt client criticism on specific things or things managing the organization, so on the off chance that it is disdained, they can roll out snappy improvements to guarantee that their clients will be fulfilled (ProCons, 2014). Organizations likewise remember a tab for their web based life content that is only for their clients, permitting clients to communicate with the organization and give feed too (Chaturvedi, 2014). That last thing that it assists organizations with trip with, is having the option to publicize their items in a quick, simple and productive way. As indicated by Chaturvedi (2014), deal leads pr oduce from online networking, due to the ability that organizations need to publicize through internet based life. Internet based life likewise secures our general public from numerous points of view. It can causes us to turn out to be increasingly mindful with our environmental factors, by illuminating us regarding any circumstances that may get us through any damage. Agreeing MPA Degree (2006-2014), â€Å"government pioneers and offices are progressively bridling the forces of web based life to both interface with general society and extractâ information†. They utilize internet based life to help defuse riots, by following â€Å"rabble-rousers† on Twitter, and utilizing clues and hints to pinpoint where the uproars precise area and time will be. They are additionally utilizing it to plan for calamities also. They share posts via web-based networking media that advise the general public what to do if there should arise an occurrence of a crisis, and how to consistently be readied. MPA Degree likewise makes reference to how the administration utilizes internet based life to caution the general public of climate catastrophes, similar to quakes and tropical storms for instance. They referenced how the 5.9 seismic tremor that hit the Northwest in the 2011, was communicated on Twitter before the quake even occurred, so as to get the word out to numerous individuals (MPADegree, 2006-2014). As indicated by ProCons (2014), the US Military uses internet based life to help keep suicides from happening. Wellbeing centers additionally utilize internet based life to tell patients when immunizations are in, and why they ought to get that specific antibody. The Boston Health Commission utilized Twitter to help illuminate their supporters regarding the immunization accessible for the H1N1 breakout that happened. The law requirement likewise utilizes online networking to get and arraign lawbreakers. It was overviewed that 67% of â€Å"federal, state, and nearby law implementation experts . . . think ‘social media illuminates violations more quickly’† (ProCons, 2014). They likewise notice how NYPD utilizes a GPS beacon that helps get crooks who talk about the violations they submitted on the web (ProCons, 2014). ProCons likewise discusses how a nine-year old understudy, Martha Payne, shared a blog about her schools lunch, and how it was uncovered all over. This blog prompted the making of the â€Å"Friends of Never Seconds† good cause to help feed youngsters universally. Web based life shields us residents from mischief and inconvenience that the world will see. Online life is utilized wherever over the world. About 58% of the world uses online networking is a type of way, regardless of whether it is through Facebook, Twitter, Moodle, and so on., individuals are continually utilizing it (Statistics Brain, 2014). Just by tuning in to stories and catching wind of them, web based life truly doesn't have a decent notoriety. Online networking is viewed as pointless or a destructive factor that we ought not give as much acknowledgment too that we do. Individuals think that its terrible to our general public and kids, yet that isn't the situation. Web-based social networking is helpful from multiple points of view. Rather than harming us, similar to many individuals think, it causes us in significant ways. It enables understudies and educators to turn out to be progressively occupied with their instruction, and it with helps raise evaluations and cooperation rates in the understudies themselves. It additionally helps our general public in various manners. At the point when organizations utilize online life, they are profiting by it by exceeding expectations in their exhibition, and the network benefits too by having the option to give input on what is acceptable and what isn’t. In conclusion, it assists with securing the networks. Climate it is through crisis alerts, or GPS beacons, internet based life is a factor that assumes an extraordinary job in ensuring us. By and large, internet based life plays to a greater degree a useful factor than a hurtful one, so hence, we ought to

Letter to New Hires Essay Example | Topics and Well Written Essays - 500 words

Letter to New Hires - Essay Example Our standards necessitate that we work to make a sound, practical Earth, notwithstanding a solid, reasonable business, and so as to do so then we should chance change. Where once woods were plenteous and blunder taken from them without guideline, our condition has changed and ranger service work has requested change, moreover. We invest wholeheartedly in the way that every one of the three woods claimed by Collins-Pennsylvania, Almanor, and Lakeview-have been autonomously affirmed by Scientific Certification Systems (SCS) as per the standards and principles of the Forest Stewardship Council (FSC). Saving our condition all together that our kids and grandkids may appreciate the characteristic excellence of our backwoods is the establishment of the Collins Company. The 295,000 sections of land of timberlands claimed by the organization are biodiverse, multi-layered, canopied backwoods. Each timberland is self-continuing and incorporates more wood today than it did longer than a century back. They contain living spaces of bald eagles, mountain bears, wild turkeys, elastic boas, beavers, extraordinary blue heron rookeries and the jeopardized Goose Lake redband trout. They are improved by glades, and different water highlights including springs, rivulets, waterways, and lakes. These woodland are normally solid with trees become uniquely from a blend of daylight, water, and supplements from prolific soil.

11 changed america essays

How 9/11 changed america expositions September eleventh is the most sad occasion and exceptional day to Americans. Nineteen thieves held onto four business U.S. flies and smashed them into American images of the military and free enterprise and shook the whole country. When it was clear that the enormous devastation was a demonstration of fear mongers, everybody thought a certain something: This Changes Everything. The assaults changed Americans: they turned out to be nearer, progressively profound, less materialistic, however just for some time. Be that as it may, enduring changes occurred in the countries economy and security framework. Regardless of dread and sorrow, Americans with most extreme expectation and empathy helped the people out of luck. They implored together and stood together. America battled against fear mongers in Afghanistan, freed the individuals of Afghanistan and aided in reconstructing their country. The assaults of September eleventh have caused a few people to feel uncertain, especially the ones who lost their friends and family. Individuals thought about their friends and family. Thankfulness, appreciation and backing to the firemen, the military and to the individuals who ensure the nation have expanded. Before 9/11, individuals underestimated opportunity and couldn't envision seeing an assault. Presently a great many people know about the cost of opportunity and the weakness of the American lifestyle. All in all, the September eleventh assaults influenced individuals truly, genuinely and profoundly, yet in addition influenced the manner in which individuals see their lives and the world. At the point when a nation encounters a calamity like the September eleventh assaults, one anticipates that everything should change. Americans who were obsessed with mainstream society have changed. Indeed, even the pop tunes in TV halted for barely any days. Enthusiastic collections were discharged, for example, The Rising by Springsteen, Freedom by Paul McCartney, and Lets Roll by Neil Young. A few people who were fixated on who is at the highest point of music outlines and new discharges got intrigue... <!

Early Life of Susan B. Anthony - Free Essay Example

The purpose of this paper is to examine the life and work of an individual who was a pioneering force during the womens suffrage movement and the field of social work. The Declaration of Independence, in 1776 stated, that all men are created equal. What this famous document failed to mention was that all are created equal, despite gender or race. Among the many women who fought to ensure equal political rights, social status, and economic status among genders, no name rings truer than that of Susan B. Anthony. It would seem that from the very start Anthony would be destined to serve and commit her life to end the injustice that women were subjected to. Anthonys full name was Susan Brownell Anthony. Born on February 15, 1820, in Adams, Massachusetts, the daughter of Daniel Anthony and Lucy Read. (Sherr Anthony, 1996). The Anthony home was never a quiet one, as Anthony was one of seven children. The Anthony family was raised in a Quaker household that lived by the nature of men and women speaking equally. Anthony became an activist at a very young age. As early as seventeen, Anthony could be seen out collecting petitions for various civil rights causes. Anthonys father, Daniel Anthony was a liberal Quaker who was well known in the antislavery movement. Conversations around slavery and abolitionism were not uncommon in the Antho ny home. Abolitionist When most people hear the name Susan B. Anthony, they may reference her long-term involvement to ensure voters rights and equal political status among men and women. Although Anthony went on to be one of the most influential figures involved in the womens suffrage movement, it was not the beginning of her fight for equal rights. (Ridarsky, Huth Hewitt 2012). Anthonys first work towards the social wellbeing of others would begin as an abolitionist. During the 1830s and leading into 1870, the abolitionist movement fought to emancipate all slaves and end racial segregation. Anthonys work in the antislavery movement would catapult her into her lifelong mission to eliminate the injustices and disparities women faced. In 1852 Anthony became an agent for the American Anti-Slavery Society. During this time, Anthony worked on arranging meetings, giving speeches, putting up posters and campaigning to end slavery. Educational Reformer Anthony entered the world of education in 1846, at the age of 26, taking on the role of head of girls department at Canajoharie Academy. It was here that Anthony would witness, and be subjected to the unequal treatment of women in the workplace and the disparities in pay grade. In 1890, Anthony served on the board of trustees of Rochester State industrial school. During this time Anthony worked diligently to gain pledges and raising $50,000 to ensure the admittance of men and women at the University of Rochester. Anthony campaigned for coeducation and equality among boys and girls in school. Despite all efforts, funding was still short. In an attempt to ensure admittance and meet the deadline Anthony put up a cash value on her own life insurance policy. It would not be until the turn of the century that the admittance of men and women would be accepted. However, without Anthonys contribution and involvement, the deadline would not have been met. It was selfless acts of kindness such as this, and her unwillingness to quit that made Anthony one of the most inspiring and influential leaders. Labor Activist In 1868, women working in printing and sewing trades in New York were excluded from mens trade unions. Anthony encouraged them to form Workingwomens Associations. Women were fed up with unequal rights and lower pay than men. The fight for women to have access to union benefits and establish womens rights in the workplace began. In 1869, Anthony was elected president of the Workingwomens Central Association. (Lutz 1959). The association served as a gateway to access reports on working conditions and provided educational opportunities for women in the workforce. When printers went on strike in New York, Anthony encouraged the companies to hire trained women. Anthonys thought process was to show that women could do these same jobs as men, and thus should be paid equally for the labor. Union congressmen accused Anthony of strike breaking and dubbed her an enemy of labor. Temperance Worker The Temperance Movement was an attempt to limit the consumption of alcohol and untimely outlaw it all together. Those who supported this cause believed alcohol was sinful and wanted to end the altering negative behaviors they witnessed people exhibiting while under the influence of alcohol. According to Murdach, he explains this as one of the first times social work and substance abuse are intertwined. Religious groups fueled the rise of the Temperance Movement in the 19th century. Anthony being raised in a Quaker home had a zero-tolerance approach on alcohol. While working in the girls department of Canajoharie Academy, Anthony joined The Daughters of Temperance movement. This group worked to gain stricter liquor laws and draw attention to the negative impact intoxication was having on families. In 1848 Anthony gave her first public speech to bring awareness to the cause. Anthony returned to Rochester in 1849, during this time she was elected president of the Rochester branch of the Daughters of Temperance. Anthony worked on raising funds for the cause, gaining new supporters and petitioning the State legislature to pass laws that would diminish the sales of alcohol. Even with 28,000 signatures, the State legislature denied the petition on the basis that most of the signatures came from women and children. This shifted Anthonys focus on the right to vote. Women needed to be able to give their opinions and them be relevant in the voting process. Suffragist The first mention of women and voting was proposed in 1849, at a womens rights convention in Seneca Falls, NY. It was during this time that Elizabeth Cady Stanton and Lucretia Moot would declare voting as a human right. Anthony would meet Stanton three years later and forever build a partnership that fueled the driving force in the struggle for woman suffrage. In 1872 Anthony would make national news when she tried voting in the presidential election. This action would lead to her arrest and eventual trial. If Anthony could convince the male-dominated jury that she had the right to vote under the U.S constitution, she could walk freely and women would be granted the right to vote. This would not be the case. Henry Selden, Anthonys lawyer would later say, If this same act [voting] had been done by her brother, it would have been honorable. But having been done by a woman, it is said to be a crime I believe this is the first instance in which a woman has been arraigned [accused] in a c riminal court merely on account of her sex. (Peck, I 2018). This was a bold statement in an attempt to shift the concrete mindset instilled in the conservative male jury. Anthony would later be found guilty of violating the 14th amendment, which nowhere stated that women had the right to vote. On the day of sentencing, Judge Hunt would ask Anthony if the witnessed had anything else she wanted to say? Anthony opened with, yes your honor. She said. I have many things to say. In your ordered verdict of guilty, you have trampled under foot every vital principle of our government. My natural rights, my civil rights, my political rights, my judicial rights are all alike ignored. Anthony later would be charged with the restitution fee of one hundred dollars, which she never paid. It was this statement and action that was a pivotal turning point in the womens suffrage movement. Susan B. Anthony dedicated her life to ending the great disparities women faced in the eighteenth century. It would be her perseverance that forever impacted the way we view voting for women and pave the way for the ongoing fight in the womens suffrage movement. Anthony gave her famous, Failure is impossible speech three days before she died. (Sheer, L. 1996). It was these words that became the motto throughout the continuing fight for equal rights. Anthony did not get to live to see her mission carried out. Fourteen years after her passing, on August 26, 1920, women would be granted the right to vote through the passage of the 19th amendment. Anthonys true mission was the equal right to all. It was her tireless efforts and selfless work that paved the way to the 19th amendment. This amendment says, The right of citizens of the United States to vote shall not be denied or abridged by the United States or by any State on account of sex. (Roberts Smith, 2010). Anthony knew that the right to vote would be the only way to enact change in policies, wages and the rights of women. The field of social work seeks to help those who have been disfranchised, marginalized and discriminated against. Anthonys legacy opened the door for many leading advocates in the fight for equal rights

Essay on The Globalisation of Obesity - 3544 Words

ABSTRACT: It has often been observed that obesity follows a socioeconomic gradient which adversely affects the poor. This paper proposes the outline of a sociological theory of obesity as a consequence of ‘globalisation factors, such as labour market deregulation. Forced to work longer hours – and with lower levels of job-security – workers in low paid jobs have fewer opportunities to burn calories, and are more likely to consume fast-food. This combination has led to higher levels of obesity among the poor in countries that have adopted neo-liberal labour market reforms. There are some human phenomena, which seem to be the result of individual actions and personal decisions. Yet, these phenomena are often - on closer inspection –†¦show more content†¦Other examples of the cultural acceptance of large people obese Buddha statues in the Far East and rituals of prenuptial fattening in many cultures, where fatness is seen as sexually attractive (Brink 1989). That fat has often been a symbol of status is not merely an anthropological observation. In the 19th Century, in Britain, according to Williams and Germov, â€Å"a large, curved, body†¦connoted fertility, wealth and high status. While poor women were occupied with physical work, the voluptuous women of the middle classes were often viewed as objects of art, luxury, status, virtue and beauty† (Williams and Germov 2004, 342). â€Å"Fatness†, they go on, â€Å"was linked to emotional stability, strength (stored energy), good health, and refinement to leisure† (Ibid). These observations are worth bearing in mind when we discuss obesity. Obesity is – to a certain extend – a social construct. But obesity is also more than this. As an increasing medical problem, obesity is not merely a condition that can be – or should be – analysed in the light of perception and aesthetics. Obesity is also a product of biological, psychological, and social conditions. While not ignoring the importance of the former two factors, this paper presents an account of the latter. While correlations between obesity and social and economic background variables have been reported (Flegal et al.Show MoreRelatedGlobalisation Has Been more Harmful than Beneficial642 Words   |  3 Pages Globalisation has become the general phenomenon around the world. It means increasing global relationships of culture, people, and economic activities. Moreover, the free trade between the countries is measured due to the implementation of globalization. It is a concept of viewing the whole world as a ‘global village.’ But today there is a controversial debate about the topic is globalization has been more harmful than beneficial and in this essay the argument is in the favour of the topic aboutRead MoreThe Institute Of Medicine : A Social And Economic Forces That Promote The Consumption Of Energy Dense Foods1037 Words   |  5 PagesInstitute of Medicine concluded through research that the root of the problem of obesity lies within powerful social, cultural and economic forces that promote the consumption of energy dense foods and an inactive lifestyle; Flegal also provides evidence that supports the hypothesis. For starters, there are many cases where being overweight or obese is or was seen in a positive and desirable form by folks, which may promote obesity. These include: †¢ The desirable perception of fatness seen among some indigenousRead MoreImpact Of Globalization On Nation States1186 Words   |  5 Pagesin a particular state or area. Globalisation is the trend of money and businesses to grow past their own national market and reach other nation-state markets around the world. This ultimately connects nation-states and their markets to one another. There are said to be four related dimensions of globalisation in which all can have an impact on nation-states: economic, political, cultural, and technological. These four dimensions provide evidence that globalisation has had a significant impact onRead MoreThe Fast Food Industry Essay702 Words   |  3 Pagesthe food? Many consumers have filed a lawsuit on McDonalds because of what has happened to them health wise. Obesity is the second most common cause of death after smoking. Eating too much McDonalds causes obesity. This has been portrayed in the documentary, Super Size Me by Morgan Spurlock. In the near future, it has been predicted that deaths caused by obesity will surpass deaths from smokers. Other health problems include coronary heart diseases, diabetes and dental decayRead MoreHigh Fat Diets And Western Eating Habits1714 Words   |  7 Pagesdiets and western eating habits are occurring in nations with much lower Gross National Products. This nutrition transition has consequently translated into obesity rates now increasing among groups of lower Socio-economic status (Hawkes, 2006). In fact, there are higher rates of mortality from incidences of heart disease in consequence to obesity than in developed countries. What is more, Is that the poor countries are additionally vulnerable, since poor diet quality from malnutrition lowers ones immunityRead MoreSocial Models Of Health : The Biomedical Model And The Social Model Essay1621 Words   |  7 Pageswill discuss first the increasing prominence of the social models and their relevance in addressing current population health issues. Second, this essay will discuss the effectiveness of social models when analysing the health-related causes of the obesity epidemic, an example of an issue in population health. Social models of health have a strong focus on the broad determinants of health: these being social, psychological, behavioural and biological (Browne, 2011). They consider both the proximalRead MoreIs Classical Sociology Still Relevant Today? Essay1219 Words   |  5 PagesMcDonaldization theory. The theory will be clarified by contemporary sociologists by looking at their strengths and weaknesses and how rationalization relates to a current social issue such as globalisation becoming such a problem in today’s society due to a wide population of fast food restaurants causing obesity to rise within today’s society. The term rationalization is referred to as the replacement of traditions, values and emotions as motivators for behaviour in society with rational calculatedRead MoreSocial Model vs Biomedical Model1848 Words   |  8 Pagessocial model will be discussed and compared in terms of their relevancy in the modern times. The second half of the essay will focus on the effectiveness of the social model in explaining the increasing prevalence of health conditions related to the obesity epidemic. During the early part of the 20th century, infectious diseases predominated as the highest cause of mortality in both developing and non-developing counties affecting 42% of the world’s population (Tulchinsky and Varavikova,2000; BoutayebRead MoreGlobalisation2003 Words   |  9 PagesWhat is ‘globalisation’ and is it good for society? This essay explores the concept of globalisation and whether it is beneficial to society. The essay will consist of the introduction, conclusion and three sections. Section one will define the main terms. Section two will explore the advantages of globalisation and section three considers the criticisms of globalisation. The main thrust is presented, as globalisation is good for society even though it does have some significant and dire consequencesRead MoreObesity as a Social Issue Through the Advancement of Technology1026 Words   |  5 PagesThe prevailing conception of obesity is one that holds the individual, and by extent their personal experiences and actions, accountable for their current state. However, this perspective is full of ideology and cultural beliefs, thus, we fail to recognise obesity as a social construct. Alterations in personal milieu can be said to be a product of cultural transformation and the entwinement of institutions. Therefore, to distinguish obesity a s a social issue rather than a personal trouble, it is

Homeless People Are Dependent On Their Resident City s...

Most homeless people are dependent on their resident city’s shelter system to protect themselves from severe weather conditions. If city officials don’t formulate concise response plans, homeless shelters won t be able to accommodate the influx of people without access to another shelter. Some of these people are forced to stay in the cold or other harsh weather conditions. As a result, numerous homeless people suffer from conditions like frostbite and hypothermia during the winter due to the lack of precautions and treatment in addition to the lack of shelter. Solutions for reducing homeless deaths caused by hypothermia range from moving the homeless out of the streets to different vicinities like semi-trailers and storage units. In†¦show more content†¦It would be impractical to build more buildings in areas that are continuously increasing heights of modern skyscrapers due to lack of space at the ground level. However, one problem that may be faced would be that all units might be unavailable. This seems more likely to occur within more densely populated areas like Chicago and New York City than small cities like Toledo and Ann Arbor. Also, there may not be enough units within an area to withstand the homeless populations in larger cities. Storage unit businesses cannot be forced to use their units to house others, especially since the unit owners are looking to profit off the unit. From an economic standpoint, costs for utilities like electricity and heating services need to be taken into consideration. Volunteers and philanthropists cannot be forced to finance this nonprofit project. However, the United States Department of Housing and Urban Development (HUD) offers grants for the â€Å"renovations, rehabilitations, or conversions of buildings to be used as emergency shelter† (Hombs 72). This statute can be applied towards the conversion of storage facilities to emergency shelter services. Another solution is using semi-truck trailers to house homeless people during harsh weather conditions and wind chills. Semi trucks are driven all year long and unlike other vehicles like convertibles and coupes, trailers and trucks are wellShow MoreRelatedHomelessness : Is It Difficult For People? Essay1191 Words   |  5 PagesHomelessness is becoming a huge problem in the streets of California. So why is it difficult for people to escape homelessness? Even though some people may argue that homelessness cannot be prevented, homelessness is preventable because everyone should have the right to housing, food, and the government should step in to help control the growth of homelessness in America. Firstly, why is it difficult for people to escape homelessness ? â€Å"Because of our housing shortage, rents have gone up 28% since 2000Read MoreHomelessness : A Serious Social Problem1464 Words   |  6 PagesHomelessness is a serious social problem in most American cities. Homeless people are those who sleep in the open air or in provisional accommodation such as shelters or hotels, have no settlement after expulsion or release from jail or hospital, or dwell provisionally with relatives or friends on account of shortage of housing (Crane et al. 154-155). American economy has developed very fast since 1980s, but homeless population has been increasing. They seem to be seen here and there in public placeRead MoreThe High Rates Of Homelessness Essay2377 Words   |  10 PagesHomelessness in the area. San Diego s affordability gap is what s creating this latest increase of being homeless. As long as the County has a high cost of living and low wages, San Diego will continue on hav ing homelessness Crisis. This raises an equally important topic for discussion is: how efficiently is San Diego using existing funds and investing them to address this crisis? It would be helpful to see a budget analysis showing how the various agencies in the city and county are managing the fundingRead MoreHomelessness : A Community Issue That Affects Us All2614 Words   |  11 PagesHomelessness is something that is very real in today society and people do not realize how important it is. Can you imagine how it feels not having your basic needs meet on a daily basis? Having No food, no bed, no place to take a shower, is everyday life for a homeless person. These things that we do every day and take for granted, these people pray to have them. Too many of our brothers and sisters do not have homes. Homelessness is a major problem in our country today, but there is not enoughRead More Irish Immigration To Canada Essay1474 Words   |  6 Pagesand unemployment was the result. Tw o-thirds of the people of Ireland depended on potato harvests as a main source of income and, more importantly, food. Then between the years of 1845 and 1847, a terrible disease struck the potato crops. The plague left acre after acre of Irish farmland covered with black rot. The failure of the potato yields caused the prices of food to rise rapidly. With no income coming from potato harvests, families dependent on potato crops could not afford to pay rent to theirRead MoreEssay On Hurricane Ja1937 Words   |  8 Pages10-foot storm surge. Rainfall averaged 10-15 inches. (Source: Associated Press.) September 11: Irma downgraded to a Category 1 hurricane as it headed to Tampa. Almost 6 million people without electricity. Irma later downgraded to a tropical storm. September 12: Irma could impact Georgia. On September 9, the state ordered people to begin evacuating. September 13: Irma could impact Tennessee. Irmas landfall was gone before by one of the biggest peacetime departures in Americas history. Around 6.5mRead MoreFoster Care Independence Act of 1999 Essay3122 Words   |  13 Pagesto be arrested, to be homeless, and to be the victims of violence and other crimes (Cook, 1991). The need for special help for youths ages 18 to 21 who have left foster care must be recognized to understand why the passage of this bill was so important. In the majority of states, emancipation of a foster youth is not determined by readiness, but happens by statute at 18 or upon attainment of a high school diploma or GED. Research demonstrates that young people who emancipate from the Read MoreMulticultural Education in a Pluralistic Society21691 Words   |  87 Pagesof teachers who planned interesting lessons based on a constructivist approach, engaged students in the content, and developed higher-order thinking skills. After a few years, Mr. Juarez decided that he was ready to take on the challenge of an inner-city school where most students were members of oppressed groups. As soon as he stepped into his new school, he realized that he had been spoiled in the suburbs. First, the smell wasn’t right and the halls were dirty even though it was the beginning ofRead MoreCommunity Assessment Essay5210 Words   |  21 Pages| 40.6 | 12-15 years | 23.75% | 2 or more races | 25.1 | 16-24 years | 29% | | | 25-44 years | 18.25% | | | 45-64 years | 6.75% | | | 65-75+ years | 9% | (City-Data.com, 2009) Over half of Indiana’s welfare cases are among 5 of its counties, with Marion County being the top recipient with 20.4% of it’s residents on welfare, of that 60% of individual recipients were children. The unemployment rate for 2010 among Marion County is 14.2% which is ranked the highest unemployment countyRead MoreAbstract: Strategic Contingency Planning23625 Words   |  95 Pagesorganization, its people and its assets. Various estimates of failure rates of businesses after a disaster abound. While there is no way to confirm these statistics, they seem to suggest that contingency planning will improve the odds of an organization’s survival. Due to the fear of terrorist attacks, cyber crime, pandemics and the increasing costs of natural disasters, more organizations than ever before are considering contingency planning to help protect their people, assets, and facilities

Socioeconomic and Lifestyle Factors

Question: Discuss about the Socioeconomic and Lifestyle Factors. Answer: Introduction: This article was written to present the findings of a research conducted on the relationship between obesity and socioeconomic factors affecting people in the society. The research established that the prevalence of obesity is linked to the social and economic factors such as income, education levels, culture, social status, and lifestyle. The findings demonstrate that obesity still remains an issue of concern in the society. It mostly affects the most vulnerable sections of the society. The article was accessed at PubMed after using obesity, lifestyle, social, and economic factors as the main key words. The article is therefore appropriate for this research because it will provide useful and relevant information on the magnitude of obesity in the society. Its strength is that it was an extensive research that was done by credible scholars. Its weakness is that had a narrow scope because it was only studying the males. It would have provided adequate information is extended to cover a wider section of the society. However, it is credible, updated, and written by reputable scholars with unquestionable authority in obesity. The article is about the research done to study the magnitude of childhood obesity in the society. The researchers established that childhood obesity is a very serious issue in the healthcare sector. The prevalence of childhood is so high and expected to rise if not stern measures are taken. The study revealed that the condition is caused by the availability and consumption of junk and fast food. This is a clear proof that the problem mainly affects the users or end consumers of the fast food products. The article was accessed at Google Scholar after using search words like obesity, lifestyle, fast food, physical exercise, social, and economic factors. The article is appropriate for the research because it constrains relevant information on the topic. Its strength is that it was extensively researched using appropriate methodologies. Thus, it produced accurate and unbiased findings. However, its weakness is that it used a small sample size. It is a reliable resource that was written, reviewed and published by credible scholars. Its inclusion in the research will therefore be of profound significance. References: Han, T. S., Lee, D. M., Lean, M. E. J., Finn, J. D., O'Neill, T. W., Bartfai, G. Punab, M. (2015). Associations of obesity with socioeconomic and lifestyle factors in middle-aged and elderly men: European Male Aging Study (EMAS). European journal of endocrinology, 172(1), 59-67. Lobstein, T., Jackson-Leach, R., Moodie, M. L., Hall, K. D., Gortmaker, S. L., Swinburn, B. A., McPherson, K. (2015). Child and adolescent obesity: part of a bigger picture. The Lancet, 385(9986), 2510-2520.

Proposal on identity, belonging and masculinity as presented in The White Teeth and My Beautiful Launderette in relation to the post colonialism

Introduction In several parts of the world, immigrants have in most cases been perceived to be in competition with indigenous communities over one thing or the other. This has at times created a feeling of not being wanted among the communities within which they are living. However, the situation has conspicuously changed over time especially with the advent of globalization, civilization and adoption of accommodative systems of governance and in particular political democratization of societies.Advertising We will write a custom proposal sample on Proposal on identity, belonging and masculinity as presented in The White Teeth and My Beautiful Launderette in relation to the post colonialism specifically for you for only $16.05 $11/page Learn More Naturally, both the immigrants and the host communities have their own feelings and ideologies with regards to all these issues and in order to restore parity between these two groups, there have been attempts o f tracing, retaining and even replanting ones roots. It catches one’s attention that across all cultures, there seems to be an urge to closely guard what they define as their cultures and practices, at times going to great lengths to trace their roots of origin.1 In Smith’s book The White Teeth, for example, the idea of being assimilated into a new community does not seem to go down very well with Samad and Clara and consequently, they find it difficult to smoothly get adopted into the British culture which leads to their sense of lack of roots or a background. No matter how much they try, they are unable to firmly replant and even cement their roots in a new territory.2 In this context, they seem to be in search of an identity they can proudly associate with meaning, in a way, trying to cultivate a sense of belonging. This foundation, thus, provides us with a basic scope of why this proposal is important in interrogating the themes presented in the works of Smith and Kureishi. Arguments on the Themes There is ultimate an agreement that Smith and Kureishi’s works present debatable subjects both individually and collectively in relation to the differences in cultures or even to the lengths of sexuality and masculinity. At the same time, there exists a set of theories and arguments in relation to these subjects as presented through the available literature like Bhabha’s, The Other Question, Stereotype, Discrimination and the Discourse of Colonialism and even in Halla’s Cultural Identity and Diaspora. These debates, perhaps, assist us to accelerate discussion in post colonialism, more than any other period before, as a result of the awakening of the masses and the need to anchor oneself to a given background. Investigating the presentations in these works, therefore, becomes important in trying to question why the spirit of belongingness and identity arises in human beings Identity and Belonging The White Teeth presents the immi grants as a group of people who have come all from their respective background with hopes and expectations.3 However, to some extent, they are presented as a people who are oblivious of the challenges that face them in their new found land.Advertising Looking for proposal on british literature? Let's see if we can help you! Get your first paper with 15% OFF Learn More More importantly, they do not seem to have contemplated the idea of their roots and this realization hits the first generation of immigrants when the pressure to assimilate to British while preserving their cultures confronts them. At this point, many of them are in a dilemma and it becomes difficult for them to find a place in their new surroundings. All these issues can be related in several ways to many other occurrences of post colonialism. Repeatedly, the issue of physical differences arises in where the similarities and differences of individuals greatly seem to determine their association.4 Expecte dly, this raises the issue of discrimination which more often informs debate in many circles, and as Bhabha notes in The Other Question, it can be attributed to the theories of stereotypical thinking where things are looked at from the eyes of the way they have always been known to be, and what has always been in place. In other words it is a presentation of change within the context of accommodating varying differences There is an almost insatiable reference of the background of the immigrants at various points in the book. At one point there is mention of their background in one way or the other. A good example here is the point when Archibald is offered vouchers to somehow ensure that Clara doesn’t attend the next company event. This move was purely based on Clara’s background whereby, her being black allegedly made people uncomfortable in the last company event. This reference to Clara’s background further underlines why the idea of racism was, perhaps, prev alent and could still have some traces although negligibly. It is notable that Kureishi’s work, My Beautiful Launderette made significant impact in British and Asian cultures of the nighttimes and the eighties by portraying life in a black Britain.5 These works contributed in producing space for the articulation of both British matters as well as the Diaspora affairs. In fact, these works provided a platform for the British artistic and literary class to focus on multiculturalism, transnationalism, devolution and the association of blacks and Asians with the presumed indigenous British society, in post colonial times. By making such a provocation, one initiates an important debate which focuses on the affairs that could have been easily sidelined.6Advertising We will write a custom proposal sample on Proposal on identity, belonging and masculinity as presented in The White Teeth and My Beautiful Launderette in relation to the post colonialism specifically for you for only $16.05 $11/page Learn More We must not depart from the fact that both the immigrants’ and the locals or hosts are bound as people of different races and backgrounds, by the procession of a set of white teeth regardless of their backgrounds as outlined in Smith’s work. This may perhaps be a basis to explain why in the postcolonial governments and politics, issues of skin colour or by extension racial discrimination, have a cut a dominant position. The point here is that there is widely no great difference and there can be, as has been for a long time, mutual coexistence. Heritage and Legacy In trying to create ground for belonging, Smith uses the themes of heritage and legacy to try and connect the characters Samad and Magid. On one hand Magid is seemingly obsessed with the urge to have his sons to fulfill grandfather’s legacy of devotion to the people of Bengali. This serves as a clear demonstration of a need to have attributes that re late to ones roots that naturally arises.7 Hall looks at this ideology from the perspective that one cannot quite definitely speak of identity or belonging, without acknowledging its other side. In this context the other side could be the urge to relate to a certain culture or community.8 The idea of curving out or retaining an identity seems to be dominantly influenced by the cultures within which this new identity is being formed. The knowledge of their background informs what they do at present and how they go on with their lives currently. This can be demonstrated by integrating Hall’s argument or theory that there are primarily two types of identity where one is that which offers a sense of unity and commonality-what he calls identity as being, and another that presents an identification process, what he refers to as identity as becoming –which he looks at as a process of identification, which tends to reveal discontinuity in our identity formation.9 These theorie s underline the one important aspect: that of wanting to belong or to be associated with a society that has a certain clearly defined way of doing particular things. In other words there is the sense of retreating to the background.Advertising Looking for proposal on british literature? Let's see if we can help you! Get your first paper with 15% OFF Learn More Masculinity and Sexuality This discussion is significant and relevant to any debate on post colonial literature or any other form of media since it is after this period that most nations settled and looked back at the various formations of their human cluster. It is at this period still that there arose in depth interrogation into issues like sexuality. My beautiful Laundrette depicts this at some point where sexuality is looked at as purely natural in the sense that women and men are deemed to have distinct characteristics which remain for long unchanged and are to some extent unchangeable throughout history and irrespective of cultures.10 However, there is another point of view and argument on this topic which points to the artificiality of sexual and gender identities. At this point, there arises what is seen as ‘the constructed character of sexuality’ that is argued to have been tilted to negate the claim that sexuality has a natural and a distinctive shape and move ment. In relation to this whole matter though there seems to be an underlying factor that hold the view that sexual and11 gender identities vary across cultures and there might therefore be no harm intended when one tries to trace the root on any of these subjects. In trying to create or claim belonging to certain cultures, it will be found that the issue of masculinity pops its head and in this aspect is clearly captured in these two works as well as in the theories that look into the matters of human background or belonging. The Theories and their Relationship to the Subject Bhabha uses the theory of stereotype to argue that the colonial way of looking at the whole issue of change of cultures and the urge to belong and be associated with some culture is basically looked at from the eye of trying to maintain things as they have always been. This, he argues, happens as both the colonizer and the colonized take it to be the point of defense and the desire for originality.12 This desi re though is faced with the differences in colour, race and culture and this forms what the bulk of this debate. These stereotypical foundations are supported by what he calls fetishism which basically works to cement the need or the ideas of the stereotype. Hall looks at the integration of all these backgrounds and the search of identity and belonging to what he terms as ‘hybridinization’. His argument for this theory is that across a whole range of cultural forms, there exists a form of system where the dynamics that hold all these issues together is somehow able to associate important elements of the diversities from the master codes of the dominant culture and articulate them or disseminate them to bring about a certain meaning.13 This in essence may mean that these two diversified cultures although initially had significant connection might at the point where and when they mix, share some common identities and they may as well stop being looked at as individual ent ities. This kind of merging has seen the rise of concocted languages like the Jamaican English. This is a clear indication of this proposal as a way of looking into the relationship of some cultural practices in view of their background and their contribution to literature in post colonial times. Conclusion From the above documentations and arguments, it can be said that a lot of information has so far been brought to light with regards to masculinity, sexuality, heritage, legacy, identity and even belonging. However, there are still many issues that are yet to be utterly solved—especially regarding the unsolved differences that emerged from the colonial era and the post-colonial era as well—which necessitates the need for research. It is upon this need that the prospected study is proposed herein. Bibliography CHILD, P., Post-Colonial theory and English literature. (Edinburg: Edinburgh University Press, 1999). HALL, S., â€Å"Cultural Identity and Diaspora† in Mongia, Padmini (ed.) Contemporary Postcolonial Theory: A reader. (London: Arnold, 1996). HOMI, B. K., The other question stereotype discrimination and the discourse of Colonialism in the location of culture. (New York: Routledge, 1983). KUREISHI, H., My beautiful Laundrette. Milan: Baldini Castoldi Dalai, 1996) SAID, E., Culture and Imperialism (New York: Vintage Books, 1993). SMITH, Z., White Teeth (London: Penguin Books, 2001). Footnotes 1 Edward, Said., Culture and Imperialism (New York: Vintage Books, 1993). 2 Zadie, Smith., White Teeth. (London: Penguin Books, 2001). 3 Zadie, Smith., White Teeth. (London: Penguin Books, 2001). 4 Stuart Hall., â€Å"Cultural Identity and Diaspora† in Mongia, Padmini (ed.) Contemporary Postcolonial Theory: A reader. (London: Arnold, 1996). 5 Hanif, Kureishi., My beautiful Laundrette. Milan: Baldini Castoldi Dalai, 1996). 6 Edward, Said., Culture and Imperialism (New York: Vintage Books, 1993). 7 Zadie, Smith., White Teeth. (London: Pengui n Books, 2001). 8 Stuart Hall., â€Å"Cultural Identity and Diaspora† in Mongia, Padmini (ed.) Contemporary Postcolonial Theory: A reader. (London: Arnold, 1996). 9 Stuart Hall., â€Å"Cultural Identity and Diaspora† in Mongia, Padmini (ed.) Contemporary Postcolonial Theory: A reader. (London: Arnold, 1996). 10 Hanif, Kureishi., My beautiful Laundrette. Milan: Baldini Castoldi Dalai, 1996). 11 Peter Child., Post-Colonial theory and English literature. (Edinburg: Edinburgh University Press, 1999). 12 Bhaba, Homi K., The other question of stereotype, discrimination and the discourse of Colonialism in the location of culture. (New York: Routledge, 1983). 13 Stuart Hall., â€Å"Cultural Identity and Diaspora† in Mongia, Padmini (ed.) Contemporary Postcolonial Theory: A reader. (London: Arnold, 1996). This proposal on Proposal on identity, belonging and masculinity as presented in The White Teeth and My Beautiful Launderette in relation to the post colonialism was written and submitted by user Maya D. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Marketing Strategy of Levis Essays

Marketing Strategy of Levis Essays Marketing Strategy of Levis Paper Marketing Strategy of Levis Paper The Marketing Strategy Employed by Levis Missing In order for a new brand to establish itself in its market and for its products to sell successfully, thus achieving company goals and shareholder profitability, a number of key principles concerning consumer behaviour have to be fully grasped and addressed. As well as producing a range of new, exciting and quality garments, the firm will need to ensure that its products are cleverly and thoughtfully marketed to the appropriate consumer groups. In this report I will look at the marketing strategy employed by Levis on their new Anti-Fit style jeans, and at the importance of consumer behaviour in deriving this strategy. I will also look at the importance of a clear and up to date comprehension of the factors that affect consumer behaviour, paying particular attention to the key role that perception will play in forming consumers attitudes towards the new range of designer jeans. I will continue on to show how favourable perceptions about Levis brand identity will have a positive effect in raising consumer motivation to purchase a product from their range. The fashion industry at this time; a time of increasing disposable incomes and incidence of recreational shopping, is intensely competitive. We can draw on many examples to highlight the point that; companies who have established a strong and clear brand image, have tended to command a larger market share than those companies whos image is either unfavourable, for example old fashioned, or unattached to specific and clear values. Establishing a strong and istinguishable brand image for the Anti-Fit range of jeans is the central idea behind Levis marketing strategy for breaking into the competitive market and ultimately gaining a favourable share of the market for designer jeans. Creating the right brand image is largely dependent upon being in tune with the mindsets, beliefs, values and aspirations of the modern, well-informed consumer. Moreover ensuring that the consumer perceives the firm to be in tune with their way of thinking and holding similar values centrally to the Levis bra nd identity will be the key to ensuring marketing success. When advertising the Anti-Fit product Levis must ensure that its messages are clear and perceived by the desired audience in the intended manner. Evans, Moutinho and Van Raaij (1996) believe that aâ‚ ¬Ã‚ ¦the more we understand about the perceptual process both generally and of the target market concerned, the more we can ensure that the intended receivers of the message will interpret it in the intended manneraâ‚ ¬Ã‚ ¦ (pp. 55). The notion of branding can have significant effects on consumers perceptions of product characteristics and attributes. Studies have shown customers can often not tell the differences between the various brands but labels and their associations definitely influenced their evaluations. (Consumer Behaviour G R Foxall) This shows that customers perceptions of products can derive from marketing effort alone; brand images and brand differentiation can be the consumers only guide to want satisfaction. This is particularly evident in a highly branded stylised market such as the jeans market. Therefore pursuing the correct marketing campaign is essential to appeal to the target audience, in an already highly differentiated market. When shopping for designer jeans consumers are more likely to consider purchasing a brand product from his or her awareness set than from a company whos brand image he or she has not been exposed to. Brand awareness is an obvious precondition to purchase. (Jobber 2004) The purchase of a pair of designer jeans may be considered neither a high involvement nor low involvement purchase, where involvement may be thought of as aâ‚ ¬Ã‚ ¦the degree of perceived relevance and personal importance accompanying brand choice (Blackwell, Miniard and Engel 2001: quoted in Jobber 2004). The following model is an amalgamation of Fisbein and Ajzens model for high involvement purchases and Enrenberg and Goodharts model for low involvement situation. [IMAGE] The influences at work when shopping for designer jeans. The purchase of a pair of designer jeans is seldom undertaken with the same abandon and low risk as, for example, the purchase of a pair of socks. Jeans may be worn and enjoyed for many months, even years. Therefore the consumer would want to ensure that the jeans will remain comfortable, fashionable and flattering for more than a few outings. Creating a brand that is seen to be fashionable, desirable and having a degree of exclusivity, is vital for attacking the designer end of the jeans market. Referring to the model above and what has been written up to this point, suppose two comparably priced jeans were tested, both equally well fitting and both well styled. A consumer may be swayed by brand snobbery, wishing to attach herself to the brand he or she believes matches his or her beliefs and attitudes and will result in greater approval from his or her significant references. The more aware a consumer is of a brand, the more likely he or she may be to purchase its product. Perception of products and brand identity has a big impact on consumer purchasing behaviour, within a dynamic fast moving market, such as the jeans market; where style and originality is the key. Perception is defined as the entire process by which an individual becomes aware of his environment and interprets it so that it will fit into his own frame or reference (Walters in Consumer Behaviour G R Foxall 1977). People become aware of their environment through the five senses, therefore sensation is the process by which perception begins. Also important is the process of interpretation, which depends on the socio-psychological meanings the individual attaches to the object perceived. Everybody perceives things differently and this is important when thinking about grouping people into a particular market segment or marketing a brand in a particular way, as potential consumers may not interpret such things with the same meaning as intended. 0% of stimuli are received through sight, therefore when marketing a new range of designer jeans visual stimuli are a key method of attracting potential consumers. Potential customers within such a competitive market have a number of factors influencing their purchasing behaviour. Consumer buying is motivated by something more than awareness; it depends on the consumers needs and drives, tastes and aspirations, attitudes, personality and social environment. Products are not only purchased for their functional values but also, for the social and psychological meanings they convey. The purchase of a pair of jeans is linked, to what extent is dependent on the individual, to the formulation and shaping of a consumers self-image. Purchasing a pair of jeans will to some degree shape a persons self-image and the way others may perceive them. As marketers, a company must align the consumers self-perception and the image they intend to project to others, with the attributes and values they perceive to be attached to the company and its associated products. Grubb and Grothwohl (1967) suggest image research within marketing seeks to link the psychological construct of an individuals self-concept with the symbolic value of the goods purchased (p 23). A consumer will purchase goods that they believe will either enhance their self-image, or those which help the consumer to feel closer to their self image. Therefore we may think of goods, in this case designer jeans, as symbols that communicate something about the individual to his significant references (p 24). The selective nature of perception and attention act as a way of coping with the constant bombardment of stimuli, the precise manner in which the person allows some messages to penetrate while rejecting others depends on values, motives and attitudes as well as social situation. With a prior knowledge of this aspect of consumer purchasing behaviour, it is clear that when selecting and targeting potential consumers marketing strategies must incorporate a wide range of factors to appeal to a market segment which may encompass people with wide ranging beliefs, attitudes and values. For example marketing for young, trendy professionals looking for up to the minute style may represent a particular market segment but within this segment individuals may have varying beliefs or values. Therefore, by simply targeting a segment of the market we cannot assume homogenous perceptions of a new product. Differing attitudes to a particular strategy may be widely evident, therefore understanding consumers purchasing behaviour in relation to differing perceptions will give a wider insight into possible effective strategies.

American Popular Culture Assignment Example | Topics and Well Written Essays - 1000 words

American Popular Culture - Assignment Example This is an area that requires a study by someone whose interest is on the modern culture (popular culture and the cultural studies) either in America or the world. This has significant effects to the world at large. Ashby has reviewed on this very dynamic popular culture as well as the cultural struggle. He provides a readable narrative that finds the appropriate balance between the sufficient history and the complexity of this culture (Ashby, 132). Popular culture has continually commoditized the radical ideas that exist all over the world and has changed tastes and expectations of people significantly. Popular culture usually condones fantasy, gossip and sex as well as fraud by big fishes at higher places thus impacting the whole world by instilling these vices in the Americans and the world society at large. It is evident that gossip and sex scandals have increased in the recent past among the big names such as Presidents, musicians etc. President who have been involved in this in clude; Bill Clinton, South African President Yacob Zuma etc. It is democratic and continually reverberates with the always contested history of the modern days. The popular culture is a critical component with the kind of the market economy emerging and the wide values of the middle class. This also provides an opening for the fantasy, dreams and dissent as well as its commoditization. Ashby related the popular culture with the political conflicts which actually defined the American life as well as their identity. This actually started at war eras and this later lead to the emergence of mass media which brought about great change to the whole world. These mass media included; radio, television and also film. In the Cold War era there were some contradictory forces which defined America as free and with no class in the society later to intensify xenophobia and censorship which is seen as inclusionary versus exclusionary. Growth in music industry such as development and popularity of country music in the post war times brought the dark side of life as these songs mainly were on the loneliness, suffering and failed love as well as cheating. These vices have been condoned at the modern culture and they are on the increase and its fascinating history of values and cultural politics that reflects on family values as well as the terrorism that reminds about the cold war attacks. Extremists and evangelists argue that the best measures of ideological conflict are the conservative reactions which should be employed on the developments of the popular culture. It is believed that the American popular culture is giving a moral ruin throughout the mass media resources which has resulted to changed morals of the media sources of the other part of the world (Ashby, 240). However the popular culture is contain inspirational and instructive messages and therefore promotes diversity as well as the victories by the people who practice on this inspirational information. There are more dreams that exist and researchers as well as the artists across the globe will have more significant change to the popular culture. Popular culture is a dream machine which acts as a flagship of democracy in culture. This is a gateway that gives a chance for trash to be elevated to the highest places of wealth and fame thereby having great impact to the generation and generation being raised and no hope of getting back to where we came from. This is the effect of the democratic culture that has developed. Currently in

Nike Globalization Essay Example | Topics and Well Written Essays - 750 words

Nike Globalization - Essay Example Being the famous global sports brand, Nike is very much impacted by the changes that have been taking place in the global economic environment. This essay includes the discussion regarding the impact of globalization on Nike and its strategies. Task 1 Globalization is the key force that has changed the business scenario throughout the world significantly. Globalization which may be considered as the integrated internationalization of organizations as well as markets has impacted the corporations both positively and adversely. Today products are not manufactured for domestic customers only rather they are produced for the customers who are spread throughout the world. The world wide accessibility of internet, significant improvements in supply-chain logistics have led to a situation where companies can locate themselves anywhere in the world (Wheelen & Hunger, 2010). On the flip side, organizations have experienced the adverse effect of globalization as well. For instance, the mortgag e crisis that took place in US became a global financial crisis due to the integration of the financial systems of various countries and this integration is actually the result of globalization (Wheelen & Hunger, 2010).... However, original products of Nike are not available everywhere, instead of that products that are actually produced by the company’s franchisees are sold by using the Nike’s logo and its brand equity (Businessteacher, n.d.). Nike has been adopting strategies that are in accordance with the changes in the global business scenario. The company’s initial strategy was to gain competitive advantage in US by selling premium quality athletic shoes that are available at low cost. The company developed its production facilities in Japan so that manufacturing cost remains low (Saloner, Shepard & Podolny, 2008). With its products that are manufactured at reasonably low cost while not disturbing the desired level of quality, the company has been successfully dominated its main target market i.e. US. Once, enough brand equity and competitive advantage are gained in US, the company started to shift its focus on the other markets like Europe and Asia. Furthermore, when the pro duction cost in Japan started increasing Nike began production in countries like Korea, Thailand and Indonesia. In this way the company has successfully created an exclusive brand image in Asia as well (Saloner, Shepard & Podolny, 2008). Throughout its journey, Nike has properly identified and understood various aspects of globalisation and adopted strategies accordingly. Task 2 Globalization has both benefitted as well as affected the Nike’s brand image. Globalization has enabled the company to shift its production facilities from one country to another in search of ‘low cost resources’ and ‘economies of scale’. In other words, globalization has helped Nike to gain and sustain its competitive advantage in US by

Differential Association Theory Essay Example for Free

Differential Association Theory Essay 1. Differential Association theory would explain the burglar’s behavior by first looking at their social structure. Their social structure can affect everything; it can influence their close relationships, open them up to objective opportunities and could be seen as the main attribute that affects their learning process in behavior. A. Most of the people in these interviews are poor, young males with similar social structures. Growing up on the streets and in bad neighborhoods can influence the interactions that each of these people will have. These interactions can result in definitions favorable to crime because these people are beginning to surround themselves and interact with people who are already doing illegal actions. (Hagan, p.89). In the article it gave an example of how a group of friends may be doing coke and once it runs out someone in the group, that has developed their own belief in what’s right and what’s wrong, suggests doing burglary in order to get some money for more coke. A new person within the group may feel pressure in continuing in order to maintain their status and relationship with the members in the group. Here they are learning new attitudes and accepting new values that are favorable to crime (Hagan, p. 89). The behavior being learned is that burglary can help with any immediate needs and together they rebel against the law. The new member may now start to change what they believe is right and wrong and could begin acting in more frequent illegal actions. These burglars have the belief that burglary is okay because it is a matter of â€Å"day to day survival†. This shows that they have their own interpretation on what they think is right and wrong which is a learned definition favorable to crime. In the interview Wild Will proved this theory by describing that when he is in need of money he thinks to himself, â€Å"How do I know how to get money quick and easy?† He at one point had to have learned that an immediate fix to a bump in the road, which is justified in his mind, is to perform a burglary. Larry Harris would agree when he says that it is just something you have to do to get by. Neither of these men views burglary as something wrong but as something you do in order to survive. B. When it comes to the techniques that people learn in committing crime several burglars said that it is something that you just get better at over time. Wild Will stated that when he goes to rob a house he likes to stake out the house and call it in order to see if someone is home. This may have been a technique he had picked up from  someone else that he went and did a burglary with. Several participants in the interview confessed that if they had a friend that had a burglary set up that they would be willing to do it with them if given the offer. This is an incident where you could say that a person may have the opportunity to learned new strategies and techniques that have worked for someone else in the past. Another technique that gets learned on the streets is the ability to maintain and develop status. One of the participants shared that it is mandatory to be perceived as â€Å"hip†. People on the streets learn through interactions with each other what it takes to be hip and be seen as someone with high status. 95% of the participants confessed that they spend the money that they steal on things that give them the image of â€Å"high-living†. During the interview several things were revealed as things to do in order to gain that high status. These burglars can learn these techniques such as doing drugs, having sexual partners, the right styles and brands, and a car and car accessories, as things to pursue in order to gain that respected status in the street culture. C. It is already made clear that these burglars live in poor neighborhoods and are living on the streets which give them more objective opportunity than someone that is in a nicer well off neighborhood. Due to their neighborhood, it exposes these burglars to people that are promoters to committing crime (Hagan, p.90). Most of these men have also admitted that they are â€Å"too lazy† to maintain a real job so sources of income are limited within the household. Because of this most of these participants say that they are acting on illegal action, like burglaries, in order to gain money for food and clothing for their family. As for subjective opportunities not everyone would look at something as an opportunity to commit a crime but Larry William says it best in his interview when he is describing what he does when he is in need for money, â€Å"There it is! There’s the house†. He automatically looks for a target and sees it as an opportunity to immediately fix his problem whereas another person wouldn’t think of that as an option. Another subjective opportunity that these burglars have is the fact that their social bonds are also partaking in these acts and so they have multiple opportunities in performing a burglary when they are present with more opportunities given by their friends.

What is outsourcing Essay -- Globalization essays, research papers

  Ã‚  Ã‚  Ã‚  Ã‚  What is Outsourcing? It is a method in which companies subcontract labor and support to outside agencies (Klepper, 1997). How, why, and who companies outsource to are quickly becoming social topics of discussion in our society. Everyone seems to have an opinion on outsourcing. I bet that I can walk into a social gathering right now and hear discussions like â€Å"outsourcing is good for the American consumer† or outsourcing takes jobs away from all of the hard working Americans.† In either case, outsourcing has raised great concerns over its effects on the American economy. In this paper, I will discuss the types of outsourcing, pros and cons associated with outsourcing, management views of outsourcing, employee views of outsourcing, and give my opinion of outsourcing. What does outsourcing do? It enables companies to focus on the mission at hand, to save money and be competitive. Depending on a Company’s needs determines the type of outsourcing that company may use (Embleton, 1998). Outsourcing is a very diverse market, and there are many different outsourcing options from. Two common types of outsourcing I will focus on are Information Technology (IT) outsourcing and Business Process Outsourcing (BPO) (Bowen, 1998). Through research, I found that Information Technology (IT) Outsourcing is a rapidly growing market. I.T. outsourcing enables companies to continue to manage their core business, while outside agencies manage their technology needs (Bowen, 1998). It’s a way of getting rid of those high paid, college graduated employees. I.T. outsourcing allows companies to use cost-cutting methods to cover computing needs, large mainframe and midrange data center, manage numerous networks and run desktops across the globe (Bowen, 1998). Advantages of outsourcing information technology include, but are not limited to, less capital expenditure, less management headache, and keeping focus on core competencies. Less capital expenditure means a company does not have to buy expensive hardware and software. Less management headache relieves companies of having to hire and manage accounting personnel. Keeping focus on core competencies affords companies’ time to strengthen and gain a competitive edge over the competition (DiRomualdo, 1998). Disadvantages of outsourcing information include less managerial control, may be more expensive, and Sec... ...Workers in developing nations will get new and higher-paying jobs, and consumers in the U.S. will be able to buy products that are cheaper than if they were made at home. But is this really good for our society. We will soon find out. References Bowen. T and LaMonica, M. (1998). IT gets picky with outsourcing. Infoworld 20(33), 1-3 De Rose, L. (2004). The Downside to Outsourcing. Electronic Buyers’ News. July 14, Issue 1066. DiRomualdo, A & Gurbaxani. (1998). Strategic intent for IT outsourcing. Sloan Management Review. 39(4), 115. Earl, M.J. (1996). The risks of outsourcing IT. Sloan Management Review. 37(3), 26-33. Embleton, P.R & Wright, P.C. (1998). A practical guide to successful outsourcing. Empowerment in Organizations. 6(3), 1-11 Hayes, R and Pisano, G. (1994). Beyond World-Class: The New Manufacturing Strategy. Harvard Business Review. 72(1). Klepper, R & Jones, W. (1997). Outsourcing information Technology, Systems and Services. Prentice Hall. Nicholas, J. (1998). Competitive Manufacturing Management (Singapore:McGraw-Hill). Chapter 19, Managing the Supply Chain, pg 672 Strassmann, P.A. (1995). Outsourcing: A Game for Losers. Computerworld. August 21.

A New American Society Essay

After the Americans gained independence from Britain in 1783 in the revolution. The colonies began to change their economic, social and political system, and began to write their new constitution that lead to the override of the Articles of Confederation in 1781. The major change the Americans accomplished was the separation from the monarchy. Thomas Paine said â€Å"the nearer any government approaches to a republic the less business there is for a king.† (Common Sense 1776) During the process of a new central government, states became independent with their own central government. However, this would give the central government less power over the 13 states. Another huge change in the colonies was the separation from the church. A preacher stated that under British rule that there was a â€Å"Moral obligation, imposed on the world, to answer the purposes of ambitious usurps.† (Lorenzo Dow pg.197) This would later lead to outpouring religious enthusiasm in the colonies and the Great Awakening. An economic issue was that only the states could impose taxes in the states and congress could only request funds to pay off debt. Another factor was that the government did not have a stable money currency in the colonies, which made it difficult to barter or trade with other states. The Northern part of the colonies focused more in manufacturing and the South depended on agricultural needs. Jefferson believed in more of an agricultural economy â€Å"our exterior commerce has suffered very much from the beginning†¦ we have manufactured†¦those who labor in the earth are the chosen people of God† (Notes on the state of the Virginia pg. 170). On the other hand, Hamilton believed in trading manufactured goods with Britain and believed in a society of manufacturing. The weak Articles of confederation lead to a new constitution in the colonies. The articles of confederation were ratified in the constitutional convention of 1781 in Philadelphia. Reasons it was considered â€Å"weak† was the lack of checks and balances, government could not impose taxes, and central government was weak and the lack of personal rights of the colonists. â€Å"Make the following declarations, of our humble opinions, respecting the most essential rights and liberties of the colonists†¦Ã¢â‚¬  (Declaration of rights pg. 124). James Madison was one of the founding fathers of the new constitution, because of his federalist papers.

Aging More Than Their Stereotypes Essay - 1589 Words

Aging: More Than Their Stereotypes As people continue to live life and grow older, it is inevitable that they will age. Aging has many effects on an individual’s physical health, emotional well-being, and cognition. Key developmental changes occur in vision and hearing; both begin declining as people age (Weiten, 2014). The deterioration of these senses can be seen in Young@Heart during the scene where a few members are joking around in a car. The driver was Lenny, an ex-World War II pilot, because he was the only one out of the group who could still see properly (Walker, 2008). The vision of every other member in the car had worsened to a point where it impacted their functioning in daily life by limiting their ways of transportation. While there are some detrimental effects of aging regarding physical health, research has shown that aging has generally improved the emotional well-being of individuals. Emotional well-being is the balance a person experiences in positive and n egative emotions, and older age has been associated with more positive emotions (Larzelere, 2011). Even during difficult times, such as a friend’s death, positive emotions were prevalent among the members of Young@Heart. Bob Salvini passed away just two weeks before the concert, and the members found out the morning they were to perform for prisoners at a local jail. In spite of the shock and sadness, the members supported each other by remaining positive and putting on a heartfelt performanceShow MoreRelatedAging Of Aging And Aging Essay1652 Words   |  7 PagesAs aging is a stage of development that cannot prevented, the question of â€Å"can one’s aging be more successful than another?† is posed my many. Researchers continually consider the differences between aging successfully, and aging unsuccessfully. As researchers work to complete their studies, many find a reoccurring basis of successful aging. 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